Talk: Design your thinking.
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Speaker:
Justyna Pindel
Talk description
Title:
Design your thinking.
Short synopsis:
Can I be innovative if I am not creative? Is a brilliant idea a stroke of fortune? How to get ahead of competitors? In most cases, my answer to these questions is the same - experiment with Design Thinking. Don’t learn everything about this method, but try to change your mindset and the way you perceive the system that you work in. Design Thinking is not only for creative professions but for everyone in the organization. Combined with the Lean Startup’s speed of delivery, it is a powerful tool that can make your business better.
Max size: 500 chars
Long synopsis (optional):
Can I be innovative if I am not creative? Is a brilliant idea a stroke of fortune? How to get ahead of competitors? What to do when nothing works? My answers and experiences towards these questions (most of the time) are the same - experiment with Design Thinking. Design Thinking doesn’t come from a one day workshop, a 30 minutes tutorial or by reading 3 books. You have to slowly change your mindset and the way you see the system that you work in. This method is not only for creative professions but for everyone in the organization, starting from testers, developers, business analysts up to entrepreneurs. Combined with the Lean Startup’s speed of delivery, it is a powerful tool that can make your business better and unleash unknown potential. After the talk, attendees will: - understand the Design Thinking process, - be able to use Design Thinking both in their professional and private life, - learn how Design Thinking and Lean Startup can bring their business to the next level, - discover tools that can apply for individuals, teams or even for the whole organization, - be familiar with Design Thinking use cases in: tech startups, marketing campaigns, customer services, business’, company culture and many more.
Max size: 5000 chars
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